A Review of Marketing Mix: 4Ps or More?
| dc.contributor.author | Goi, Chai | |
| dc.date.accessioned | 2017-01-30T13:29:00Z | |
| dc.date.available | 2017-01-30T13:29:00Z | |
| dc.date.created | 2015-03-03T20:16:11Z | |
| dc.date.issued | 2009 | |
| dc.identifier.citation | Goi, C. 2009. A Review of Marketing Mix: 4Ps or More?. International Journal of Marketing Studies. 1 (1): pp. 2-15. | |
| dc.identifier.uri | http://hdl.handle.net/20.500.11937/32061 | |
| dc.publisher | Canadian Center of Science and Education | |
| dc.relation.uri | http://www.ccsenet.org | |
| dc.title | A Review of Marketing Mix: 4Ps or More? | |
| dc.type | Journal Article | |
| dcterms.source.volume | 1 | |
| dcterms.source.number | 1 | |
| dcterms.source.startPage | 2 | |
| dcterms.source.endPage | 15 | |
| dcterms.source.issn | 1918-719X | |
| dcterms.source.title | International Journal of Marketing Studies | |
| curtin.department | Curtin Sarawak | |
| curtin.accessStatus | Fulltext not available |
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