Research design for evaluating how to engage students with urban public screens in students' neighbourhoods
dc.contributor.author | Lugmayr, Artur | |
dc.contributor.author | Fu, Y. | |
dc.date.accessioned | 2017-01-30T14:44:18Z | |
dc.date.available | 2017-01-30T14:44:18Z | |
dc.date.created | 2015-10-29T04:09:06Z | |
dc.date.issued | 2012 | |
dc.identifier.citation | Lugmayr, A. and Fu, Y. 2012. Research design for evaluating how to engage students with urban public screens in students' neighbourhoods. Proceedings of the 2012 IEEE International Conference on Multimedia and Expo Workshops, ICMEW 2012, pp. 358-363. | |
dc.identifier.uri | http://hdl.handle.net/20.500.11937/40615 | |
dc.identifier.doi | 10.1109/ICMEW.2012.68 | |
dc.description.abstract |
Public screens are spreading throughout urban residential environments - in busses, trains, shopping centers, or at bus stops. Currently they are mostly used for advertising purposes, however, within the scope of this publication we focus on a new non apparent application area: the application of public screens in student villages. However, with new emerging innovative technologies and the increasing demand of students to use the latest technologies, there is a need and desire to bridge residents and businesses in the local vicinity. In addition, social networks shall help to foster a deeper integration of the community and its services. We present a study of the usage of public screen environments in the student vicinity of Kelvin Grove, Brisbane, Australia and Hervanta, Tampere, Finland. The study had three goals: (1) interviews with business owners to evaluate their needs for content and services, (2) student questioner to gain insights into consumer desires and expectations, (3) development of a roadmap and service concepts for public screens in student vicinities. © 2012 IEEE. | |
dc.title | Research design for evaluating how to engage students with urban public screens in students' neighbourhoods | |
dc.type | Conference Paper | |
dcterms.source.startPage | 358 | |
dcterms.source.endPage | 363 | |
dcterms.source.title | Proceedings of the 2012 IEEE International Conference on Multimedia and Expo Workshops, ICMEW 2012 | |
dcterms.source.series | Proceedings of the 2012 IEEE International Conference on Multimedia and Expo Workshops, ICMEW 2012 | |
dcterms.source.isbn | 9780769547299 | |
curtin.department | Department of Film and Television | |
curtin.accessStatus | Fulltext not available |
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