Corporate social responsibility, stakeholder theory and climate change: Is green the new black for ExxonMobil?

dc.contributor.author	Archer, Catherine
dc.contributor.editor	Mark G. Edwards
dc.contributor.editor	Alvin Lee
dc.date.accessioned	2017-01-30T15:04:16Z
dc.date.available	2017-01-30T15:04:16Z
dc.date.created	2013-09-30T20:00:37Z
dc.date.issued	2013
dc.identifier.citation	Archer, Catherine. 2013. Corporate social responsibility, stakeholder theory and climate change: Is green the new black for ExxonMobil?, in Lee, A. and Edwards, M. (ed), Marketing Strategy Casebook. pp. 9-17. New York, United States of America: Cambridge University Press.
dc.identifier.uri	http://hdl.handle.net/20.500.11937/43057
dc.description.abstract	Marketing Strategy Casebook, provides a rich source of material to develop students' awareness of how the concepts and principles are applied in real-world contexts." -- Back cover.
dc.publisher	Cambridge University Press
dc.subject	Stakeholders
dc.subject	Climate Change
dc.subject	CSR
dc.title	Corporate social responsibility, stakeholder theory and climate change: Is green the new black for ExxonMobil?
dc.type	Book Chapter
dcterms.source.startPage	9
dcterms.source.endPage	17
dcterms.source.title	Marketing Strategy Casebook
dcterms.source.isbn	978-1-107-60730-9
dcterms.source.place	New York, United States of America
dcterms.source.chapter	1
curtin.department
curtin.accessStatus	Fulltext not available