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dc.contributor.authorDickinson, Sonia
dc.contributor.authorHolmes, Matthew
dc.date.accessioned2017-01-30T15:05:57Z
dc.date.available2017-01-30T15:05:57Z
dc.date.created2015-03-03T20:14:05Z
dc.date.issued2011
dc.identifier.citationDickinson, S. and Holmes, M. 2011. Threat appeal communications: the interplay between health resistance and cognitive appraisal processes. Journal of Marketing Communications. 17 (2): pp. 107-125.
dc.identifier.urihttp://hdl.handle.net/20.500.11937/43233
dc.identifier.doi10.1080/13527260903234356
dc.publisherRoutledge
dc.titleThreat appeal communications: the interplay between health resistance and cognitive appraisal processes
dc.typeJournal Article
dcterms.source.volume17
dcterms.source.number2
dcterms.source.startPage107
dcterms.source.endPage125
dcterms.source.issn13527266
dcterms.source.titleJournal of Marketing Communications
curtin.departmentSchool of Marketing
curtin.accessStatusFulltext not available


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