A blogging good time? The use of blogs as a reflective learning and feedback tool for final year public relations students
MetadataShow full item record
This article reflects on the use of web logs (blogs) as an assessable component in a third year professional placement unit for public relations students. The key objective behind the use of Web2.0 technology was to encourage reflective practice via an exchange between students and thereby limit the feeling of isolation during the course of this individual tuition unit (ITU). Secondary objectives were to encourage exchange between participating students based at different, on- and offshore campuses, therefore integrating an international perspective into the practice of public relations. From a unit coordinator perspective an additional objective was to create an opportunity that would aid in the early detection of potential problems and to provide a forum in which additional learning material could be provided in response to arising issues. Both challenges and opportunities are noted in this paper. Overall, the Reflective Blog trial can be described as a success, both from the staff as well as the student perspective. However, the Reflective Blog has its shortcomings, particularly from an administrative perspective. As additional students from offshore locations are slowly phasing in, the sustainability of the Reflective Blog will have to be closely monitored.
A link to the website of the Australian Collaborative Education Network (ACEN) can be found here : http://www.acen.edu.au/
Showing items related by title, author, creator and subject.
ePortfolios and the Development of Student Career Identity Within a Community of Practice: Academics as Facilitators and GuidesBennett, Dawn; Robertson, Rachel (2017)Based on the position that ePortfolios are a mode of innovative practice that benefits pedagogical thinking and action, this chapter investigates educators’ roles as facilitators in the process of ePortfolio development. ...
Wolf, Katharina (2009)This paper reviews the effectiveness of web logs (blogs), or online journals, within the context of a compulsory, final year placement unit for public relations students. The key goal behind the use of Web2.0 technology ...
Blogging 101: the effectiveness of a reflective online journal as part of a final year placement unitWolf, Katharina (2008)Blogs have been around for roughly half the history of the World Wide Web and are increasingly used as part of the communications mix and, however, they are still only scarcely integrated in the teaching toolkit. This ...