Curtin University Homepage
  • Library
  • FAQ
    • Log in

    espace - Curtin’s institutional repository

    JavaScript is disabled for your browser. Some features of this site may not work without it.
    View Item 
    • espace Home
    • espace
    • Curtin Research Publications
    • View Item
    • espace Home
    • espace
    • Curtin Research Publications
    • View Item

    Introduction to business-to-business marketing management: Strategies, cases, and solutions

    Access Status
    Fulltext not available
    Authors
    Glynn, M.
    Woodside, Arch
    Date
    2012
    Collection
    • Curtin Research Publications
    Type
    Book Chapter
    Metadata
    Show full item record
    Abstract

    No Abstract Available

    Citation
    Glynn, M. and Woodside, A. 2012. Introduction to business-to-business marketing management: Strategies, cases, and solutions. In Business-to-Business Marketing Management: Strategies, Cases, and Solutions, 1-9. UK: Emerald.
    Source Title
    Business-to-Business Marketing Management: Strategies, Cases, and Solutions
    URI
    http://hdl.handle.net/20.500.11937/63006
    DOI
    10.1108/S1069-0964(2012)0000018006
    Department
    School of Marketing
    Advanced search

    Browse

    Communities & CollectionsIssue DateAuthorsTitlesSubjectsDocument TypesThis CollectionIssue DateAuthorsTitlesSubjectsDocument Types

    My Account

    Log in

    Statistics

    Most Popular ItemsStatistics by CountryMost Popular Authors

    Connect with Curtin

    • 
    • 
    • 
    • 
    • 
    • 
    • 

    CRICOS Provider Code: 00301JABN: 99 143 842 569TEQSA: PRV12158

    Send FeedbackContact Us
    DSpace software copyright © 2002-2015  DuraSpace