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dc.contributor.authorUeno, A.
dc.contributor.authorSharma, Piyush
dc.date.accessioned2019-03-24T02:41:39Z
dc.date.available2019-03-24T02:41:39Z
dc.date.issued2018
dc.identifier.citationUeno, A. and Sharma, Piyush. 2018. Gender differences in the customer response to retail loyalty cards: Findings from supermarkets in the UK. In AMA SERVSIG 2018: Opportunities for Services in a Challenging World, 14-16 June, 2018, IÉSEG School of Management, Paris, France. American Marketing Association.
dc.identifier.urihttp://hdl.handle.net/20.500.11937/75087
dc.relation.urihttps://www.ieseg.fr/en/events/10th-ama-servsig/
dc.titleGender differences in the customer response to retail loyalty cards: Findings from supermarkets in the UK
dc.typeConference Paper
dcterms.source.conferenceAmerican Marketing Association (AMA) SERVSIG Conference
dcterms.source.conference-start-date14 Jun 2018
dcterms.source.conferencelocationParis, France
dcterms.source.placeParis, France
dc.date.updated2019-03-24T02:41:38Z
curtin.departmentSchool of Marketing
curtin.accessStatusOpen access
curtin.facultyFaculty of Business and Law
curtin.contributor.orcidSharma, Piyush [0000-0002-6953-3652]
curtin.contributor.researcheridSharma, Piyush [D-3562-2012]
dcterms.source.conference-end-date16 Jun 2018
curtin.contributor.scopusauthoridSharma, Piyush [26434453900]


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