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dc.contributor.authorLim, Wesley
dc.contributor.authorPhau, Yong Mi
dc.contributor.authorCheah, Isaac
dc.contributor.authorTeah, Hui Min
dc.date.accessioned2020-01-15T13:58:38Z
dc.date.available2020-01-15T13:58:38Z
dc.date.issued2017
dc.identifier.citationLim, Z.C. and Phau, Y.M. and Cheah, I. and Teah, H.M. 2017. The Fear of Missing Out, in 2015 Global Fashion Management Conference, Jun 25-27 2015. Florence, Italy: Global Alliance of Marketing & Management Associations.
dc.identifier.urihttp://hdl.handle.net/20.500.11937/77641
dc.identifier.doi10.15444/GFMC2015.02.01.01
dc.description.abstract

This paper seeks to conceptualize the phenomenon known as the “Fear of Missing Out” by developing and validating a measurement scale – “Fear of Missing Out” (FOMOSCALE) to be used in a marketing context. It will also further explore various antecedents that may impact on FOMO. The study suggests an alternative approach towards the conceptualization of FOMO by defining it as a personality trait as opposed to an outcome of a behavior.

dc.publisherGlobal Alliance of Marketing & Management Associations
dc.titleThe Fear of Missing Out
dc.typeConference Paper
dcterms.source.issn2288-825X
dcterms.source.conference2015 Global Fashion Management Conference
dcterms.source.conference-start-date25 Jun 2015
dcterms.source.conferencelocationFlorence, Italy
dc.date.updated2020-01-15T13:58:37Z
curtin.departmentSchool of Marketing
curtin.accessStatusFulltext not available
curtin.facultyFaculty of Business and Law
curtin.contributor.orcidLim, Wesley [0000-0002-7630-1825]
dcterms.source.conference-end-date28 Jun 2015


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