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How Can We Use Social Media Data Related to OA Monographs

Access Status
Open access
Authors
Ozaygen, Alkim
Montgomery, Lucy
Neylon, Cameron
Wilson, Katie
Hosking, Richard
Huang, Karl
Date
2020
Type
Conference Paper

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Citation
Ozaygen, A. and Montgomery, L. and Neylon, C. and Wilson, K. and Hosking, R. and Huang, K. 2020. How Can We Use Social Media Data Related to OA Monographs. In ELPUB 2020 24rd edition of the International Conference on Electronic Publishing, Apr 18-21 2020, Doha, Qatar.
Source Conference
24th International Conference on Electronic Publishing
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Faculty
Faculty of Humanities
School
School of Media, Creative Arts and Social Inquiry
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Abstract

This paper reports on a study of social media events relating to 28 Open Access (OA) monographs, published between 2014 and 2015. As with citations (Cronin 1981) social media events represent the frozen footprints of the journey that monographs take as they move through digital landscapes. The study captured mentions of the study-set of monographs via Twitter, Facebook, Wikipedia and online blogs; as well as user ratings on Google Books, Amazon and Goodreads. Information relating to the ways in which the books were bookmarked and cited was captured via the online reference managing platform Mendeley. The benefits and limitations of different altmetrics approaches to capturing and analyzing this data are discussed. Practical suggestions for researchers interested in the application of Altmetrics approaches to studies of monographs are also provided.