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dc.contributor.authorLee, Liane Wai Ying
dc.contributor.authorChan, Kara
dc.contributor.authorLeung, Tak Yan
dc.contributor.authorSharma, Piyush
dc.date.accessioned2020-07-02T03:07:06Z
dc.date.available2020-07-02T03:07:06Z
dc.date.issued2020
dc.identifier.citationLee, L.W.Y. and Chan, K. and Leung, T.Y. and Sharma, P. 2020. Belt and Road Sentiment Index, in 27th International Public Relations Research Symposium (BledCom), Jul 3-4 2020. Bled, Slovenia: NordMedia Network.
dc.identifier.urihttp://hdl.handle.net/20.500.11937/79826
dc.description.abstract

The Chinese government has launched the Belt and Road Initiative (B&RI), targeting to establish a foreign policy scheme that facilitates infrastructure and economic development through cooperation and risk avoidance. To date, 123 countries have participated in the B&R Initiative (Zhu, 2019). These countries, together, constitute two-third of world population and one-third of global GDP. Since the implementation of B&RI, the public’s sentiment is mixed due to participating countries’ stakeholders are uncertain if unsure B&RI would benefit or disadvantage their own / countries’ interests. B&R partner countries and companies when faced with information uncertainties can retort to the use of a proposed Belt and Road Sentiment Index to achieve information symmetry. This study aims at conceptualizing the B&R sentiment construct as well as a B&R Sentiment Index to improve the information symmetry about B&R initiative among the partner countries. With enhanced information symmetry, with trustworthy information among the stakeholders, the sentiment index could be used as a tool for B&R partner countries to be prepared to enter into long-term trade relationships with China. This project can also assist the public and the media to report and disseminate information about B&RI. With enhanced public awareness, it allows the fourth estate to access information and improves the public knowledge of the myths of B&RI.

dc.titleBelt and Road Sentiment Index
dc.typeConference Paper
dcterms.source.conference27th International Public Relations Research Symposium (BledCom)
dcterms.source.conference-start-date3 Jul 2020
dcterms.source.conferencelocationLake Bled, Slovenia
dc.date.updated2020-07-02T03:07:06Z
curtin.departmentSchool of Marketing
curtin.accessStatusOpen access
curtin.facultyFaculty of Business and Law
curtin.contributor.orcidSharma, Piyush [0000-0002-6953-3652]
curtin.contributor.researcheridSharma, Piyush [D-3562-2012]
dcterms.source.conference-end-date4 Jul 2020
curtin.contributor.scopusauthoridSharma, Piyush [26434453900]


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