| dc.contributor.author | Alqahtani, abdul | |
| dc.contributor.author | Sharma, Piyush
| |
| dc.contributor.author | Davcik, Nebojsa | |
| dc.contributor.author | Kingshott, Russel | |
| dc.date.accessioned | 2024-07-25T03:03:46Z | |
| dc.date.available | 2024-07-25T03:03:46Z | |
| dc.date.issued | 2024 | |
| dc.identifier.citation | Alqahtani, A. and Sharma, P. and Davcik, N. and Kingshott, R. 2024. How do brand evaluations affect online brand engagement? Mediation impact and evidence from Facebook. In: 17th Global Brand Conference, 22nd Apr 2024, Edinburgh, United Kingdom. | |
| dc.identifier.uri | http://hdl.handle.net/20.500.11937/95564 | |
| dc.title | How do brand evaluations affect online brand engagement? Mediation impact and evidence from Facebook | |
| dc.type | Conference Paper | |
| dcterms.source.conference | 17th Global Brand Conference | |
| dcterms.source.conference-start-date | 22 Apr 2024 | |
| dcterms.source.conferencelocation | Edinburgh, United Kingdom | |
| dc.date.updated | 2024-07-25T03:03:46Z | |
| curtin.department | School of Management and Marketing | |
| curtin.accessStatus | In process | |
| curtin.faculty | Faculty of Business and Law | |
| curtin.contributor.orcid | Sharma, Piyush [0000-0002-6953-3652] | |
| curtin.contributor.researcherid | Sharma, Piyush [D-3562-2012] | |
| dcterms.source.conference-end-date | 24 Apr 2024 | |
| curtin.contributor.scopusauthorid | Sharma, Piyush [26434453900] | |
| curtin.repositoryagreement | V3 | |
