Deliberate Self-Indulgence Versus Involuntary Loss of Self-Control: Toward a Robust Cross-Cultural Consumer Impulsiveness Scale
dc.contributor.author | Sharma, Piyush | |
dc.contributor.author | Sivakumaran, B. | |
dc.contributor.author | Marshall, R. | |
dc.date.accessioned | 2017-01-30T10:28:30Z | |
dc.date.available | 2017-01-30T10:28:30Z | |
dc.date.created | 2015-04-23T03:53:25Z | |
dc.date.issued | 2011 | |
dc.identifier.citation | Sharma, P. and Sivakumaran, B. and Marshall, R. 2011. Deliberate Self-Indulgence Versus Involuntary Loss of Self-Control: Toward a Robust Cross-Cultural Consumer Impulsiveness Scale. Journal of International Consumer Marketing. 23 (3-4): pp. 229-245. | |
dc.identifier.uri | http://hdl.handle.net/20.500.11937/3093 | |
dc.identifier.doi | 10.1080/08961530.2011.578060 | |
dc.description.abstract |
There is neither a consensus about the dimensionality of the consumer impulsiveness construct nor sufficient evidence about the validity and cross-cultural measurement equivalence of its various scales. We address these gaps by using cross-cultural differences in control orientations as the conceptual foundation for a more robust consumer impulsiveness scale. Specifically, we demonstrate that unlike individualistic consumers, collectivistic consumers distinguish between deliberate self-indulgence and involuntary loss of self-control, as reflected in the three-factor structure (prudence, self-indulgence, and self-control) for the collectivists and a two-factor structure (prudence and hedonism) for the individualists. We also discuss some implications and limitations of this research. | |
dc.publisher | Routledge | |
dc.subject | hedonism | |
dc.subject | self-indulgence | |
dc.subject | measurement equivalence | |
dc.subject | self-control | |
dc.subject | prudence | |
dc.subject | Consumer impulsiveness | |
dc.subject | cross-cultural | |
dc.title | Deliberate Self-Indulgence Versus Involuntary Loss of Self-Control: Toward a Robust Cross-Cultural Consumer Impulsiveness Scale | |
dc.type | Journal Article | |
dcterms.source.volume | 23 | |
dcterms.source.number | 3-4 | |
dcterms.source.startPage | 229 | |
dcterms.source.endPage | 245 | |
dcterms.source.issn | 0896-1530 | |
dcterms.source.title | Journal of International Consumer Marketing | |
curtin.note |
The Version of Record of this manuscript has been published and is available in Journal of International Consumer Marketing, 2011. | |
curtin.accessStatus | Open access |